Banner ads are one of the most traditional forms of online advertising. These visual advertisements appear on web pages, often at the side of the screen. They strive to grab user attention and advertise products, services, or brands. As a result of their ubiquity, banner ads occupy a crucial role in the online advertising market. They offer advert

Navigating the digital advertising landscape can feel like traversing a minefield. With ad fraud becoming increasingly sophisticated, advertisers and publishers alike are struggling to identify malicious actors who manipulate systems for financial gain. A side-by-side evaluation of legitimate traffic versus fraudulent activity can be invaluable in